Why speed is important for your WordPress site?
You have very little time to show users your content and convince them to stay on your website.
A slow website means users will potentially leave your site before it even loads.
According to a Strange Loop case study that involved Amazon, Google, and other larger sites, a 1 second delay in page load time can lead to 7% loss in conversions, 11% fewer page views, and 16% decrease in customer satisfaction.
On top of that, Google and other search engines have already started penalizing slower websites by pushing them down in the search results which means lower traffic for slow websites.
To sum it all up, if you want more traffic, subscribers, and revenue from your website, then you must make your WordPress site FAST!
What I Will Do:
- Run some performance tests.
- Choose a reliable hosting provider.
- Update everything.
- Delete unused plugins.
- Use a clean, lightweight theme.
- Optimize images.
- Install a WordPress caching plugin.
- Tidy-up your WordPress database.
- Use a CDN.
- Split up long posts.